Маркетинг
Marketing vs the sales team: who is right and how to reconcile them
Why marketing and sales fight, who is to blame for leaked leads and how to connect both teams into one funnel. A breakdown and video from 4U.
Маркетинг
Current traffic sources in 2026: what works in Kazakhstan and Russia
A comparison of ad channels in 2026: Yandex Direct, RSYa, Google Ads, GDN, Telegram Ads, TikTok, Instagram. What works in Kazakhstan and Russia and how to launch.